Back home... Eurobike was a blast!

Hey there,

How have you all been? I'm fine thank you, a bit tired yes but happy. Yesterday evening we loaded up the show bikes in the van and set off to belgium. 9h's later we rolled in Hasselt.

But let's start the story on Monday. We set off to F'Hafen at 4h30 in the morning. A big white van packed with over 23 show bikes, 18demo bikes, 2 Belgians and 1 American. After a long ride we arrived in Ratzenried. Pouring rain, 9°c... no need to say we were a bit depressed.

But when we woke up on Thuesday the weather was clouded but no rain and during the day it even cleared out and the demo day was a big success! People loved the Noah RS, Blast 29er and we also got a good response to the Noah.

After the demo day we set off for 4 days of trade fair. 3 days of meetings with part suppliers, manufacturers and distributors. The perfect moment for me to go more in to detail about our 2012 range and push were needed for the 2011 range.
For what i can tell, exiting things will happen in the next few years...

There's a time for work and a time for play. We relaxed by riding our Noah RS to the trade show and back, listening to some music and have dinner together.

A good vibe, a great show and a dedicated team.
Ridley will continue to spread his vision on cycling and leave a mark in the industry!

Cheers!

Yannick