Italian dealer days

Hello,

This week, 12-13 and 14 of July, we had our Italian dealer days at our new HQ in Paal-Beringen. We invited our main Iitalian dealers to our new Ridley premises. The evening before the visit we went out for diner and of course we showed our Italian dealers Belgium's finest...........Beer ! All work and no play makes Jack a dull boy.......but the next day, the Italian dealers were very excited to visit our new company. Ridley showed them that Belgium is more than beer and fries........we have the fastest bike in the world. After a quick coffee and a warm welcome at the company, Jan showed the dealers around in the new building. The new wharehouse impressed all of the dealers. They were explained the complete process of painting a frame at Ridley Bikes. After the guided tour of the company, Luca presented the new Ridley range. The dealers spent hours in our Ridley showroom and they were amazed about the new range. In the evening they went back to the airport to catch their flight back to Italy. Full of Ridley joy, they went back to Italy. Best regards Jan